AI Assistant, now smarter for SEO Content Analysis

Hi ,
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The Oncrawl AI Assistant is evolving with new capabilities designed to help you go further, from finding SEO opportunities to analyzing and improving individual pages.

What’s new

The AI Assistant can now:

• Answer questions about Oncrawl using content from the Oncrawl Help Center. You can ask how a feature works, which dataset to use, or how to perform a specific analysis directly from the conversation.
• Find SEO opportunities from Google Search Console data available in your project, using signals such as impressions, clicks, CTR, and average position.
• Read the content of a URL and use it as context for your analysis.
• Run a Content Quality Audit on a single page, using the same evaluation framework and scoring system as Content Lens. Instead of auditing content at scale during a crawl, you can now run the analysis directly on one URL from the Assistant.
• Export analysis results when you want to share them or continue working with the data outside the Assistant.

You can also use the Content Quality Audit on content that is not live yet by pasting an article draft directly into the conversation.

From SEO opportunity to content optimization

These capabilities can be combined into a complete workflow.

Start by asking the Assistant to analyze the Google Search Console data connected to your project.

For example:

Identify the URLs with the best SEO optimization opportunities.

The Assistant can look across your Ranking Performance data and surface pages worth investigating based on their search visibility and performance.

You can then ask it to focus on one of those URLs:

Analyze the first URL and tell me what could be improved.

The Assistant can now read the page itself, giving it the content context needed to go beyond performance metrics.

From there, ask it to run a Content Quality Audit.

Run a Content Quality Audit on this page.

The page is evaluated using the same scoring framework behind Content Lens, including the different content quality dimensions and the global score. The Assistant can explain where the page performs well, identify weaknesses, and suggest concrete improvements.

Turn recommendations into action

Once the audit is complete, you can keep working in the same conversation.

Ask the Assistant to improve specific parts of the page, such as the title and meta description, strengthen weak sections, expand missing topics, or restructure the content based on the audit.

You can then rerun the Content Quality Audit to see how the updated version performs and continue iterating where needed.

When the analysis is ready, export the results to share them with your team or use them in your next steps.

This creates a much more direct workflow:

Find an opportunity → understand the page → audit its quality → improve the content → validate the changes → export the results.

Need help using Oncrawl?

You can now ask the AI Assistant directly.

For example:

How can I analyze orphan pages in Oncrawl?

Which dataset should I use to analyze internal links?

How do I configure a custom scraping rule?

The Assistant can search Oncrawl Help Center content and use it to guide you without interrupting your analysis.

Please note that some older Help Center articles may not yet reflect the latest version of the Oncrawl interface or features.